Everything a brokerage runs on, in one place
Twelve areas, one platform. Each one is built around how property is sold in India: portal enquiries, site visits, WhatsApp follow-up and sales floors that hire all year round.
Lead pipeline
A pipeline that can't quietly slip backward. Once a deal moves forward, it stays forward.
Read more about lead pipeline- Five clear stages from first enquiry to closed deal, the same for every rep and every branch.
- Stages only move forward, so a stray drag can't undo a site visit or a negotiation.
- Cold leads get a structured follow-up sequence instead of sitting untouched in a column.
Sales workspace
Tells every rep exactly who to call next, and makes hitting target feel like a game worth winning.
- Tasks, meetings, shortlists and follow-ups in one place for each rep's day.
- Every WhatsApp message and call logged against the lead, so no buyer is asked the same question twice.
- A suggested next step on every lead, and a leaderboard that keeps the floor competitive.
Team-leader operations
See every rep's day before 9am, and fix a cold patch before it costs you a deal.
- A daily briefing on who is behind, who is overloaded and which leads are going cold.
- Suggestions for moving leads to the reps with the capacity and track record to close them.
- Coaching notes, process checks and side-by-side benchmarks across the team.
- Complete BI reporting for leadership in one click.
HR and hiring
Built to catch the resume that was clearly written by AI for this exact job post, and route it to a human instead of silently rejecting it.
Read more about hr and hiring- Every applicant is assessed on several dimensions, not reduced to one opaque number.
- Duplicate applications and resumes that copy your own job description are flagged.
- Flagged applications always go to a person for review. Nobody is rejected by a flag alone.
- Assessments are checked against how candidates actually performed in interviews.
Finance and commissions
Commission math nobody has to double-check by hand, or dispute.
Read more about finance and commissions- Commissions calculated by the platform from closed deals, with every change on record.
- Timesheets and revenue summaries next to the numbers they affect.
- One version of the figures for sales, finance and leadership.
Attendance
Know who's actually on-site, not just who tapped a button from home.
Read more about attendance- Check-ins verified against where your offices and project sites actually are.
- Attendance that lines up with the site visits and meetings already in the CRM.
- Branch-level views for managers, without a spreadsheet in sight.
- Leave and payroll managed from the same attendance records.
Call intelligence
Every sales call, quietly turned into next steps, without anyone typing notes.
Read more about call intelligence- Calls placed and recorded through the platform, attached to the right lead automatically.
- Each call transcribed and summarised, including what the buyer actually asked for.
- A follow-up drafted after every call, ready for the rep to review and send.
- Every call scored with AI, with coaching notes for team leaders.
AI pitch assistant
A pitch written for exactly where the lead is, first call or final negotiation. Researched, not generic.
- Pitches shaped by the lead's stage, from the first conversation to closing.
- Grounded in current research on the project and its local market.
- Loan illustrations and comparable inventory a buyer can actually weigh up.
- Written in English, Hindi or Hinglish, whichever the buyer is comfortable in.
AI landing pages
A campaign-ready landing page for a new launch, built in minutes, using your own listing photos instead of stock images.
- Pages generated on-brand from the project details already in your CRM.
- Your own listing photos, and pricing that matches your live inventory.
- Published in one click, with every enquiry flowing straight into the pipeline.
Ads
See which ad actually closed a deal, not just which one got a click.
- Connect your ad accounts once and keep working where you already do.
- Every lead carries its ad source all the way through to a closed deal.
- Budget decisions based on bookings instead of clicks.
Lead ingestion
Leads from your website and property portals, including 99acres, MagicBricks and NoBroker, land in one pipeline automatically.
Read more about lead ingestion- Portal and website enquiries arrive in one place, with no copy-pasting between tabs.
- Every lead is tagged with where it came from.
- New lead sources connect without changing how your team works.
Multi-branch platform
Run every branch on one platform, and see exactly what each one costs to run.
- Each branch gets its own workspace, with head-office visibility across all of them.
- Capabilities matched to your plan, with room to switch more on as you grow.
- Clear usage visibility for every branch.
See the areas that matter to you
Bring your lead sources, branches and team size. We'll walk you through the parts of ARIA that matter to how you sell.